Client News Archives - Eye Like Design

HCC Visual Identity

Last year brought its ups and downs and one of the tougher moments was letting go of this brand package we developed for Hill Country Conservancy. The project was shot down after months of working with a Marketing Director and Executive Director that transitioned to different organizations.

We developed a brand system for HCC that included trail system signage and illustrative logos for various programs.

ELD brought in local Austin photographer, Casey Chapman Ross to capture the team and properties managed by the Conservancy.

Gage Honors

The site we launched for Gage Hotel has been well received – and thanks to any of you whose votes brought us an Honorable Mention by Awwwards.

The Gage site was also recently featured on Orpetron, an awards platform that honors agencies who innovate and inspire the web design world by providing meaningful user experience, innovative design, and solid development.

We’re also thrilled to be listed in a Design Rush article featuring the best hotel website designs – take a look here: https://www.designrush.com/best-designs/websites

Art & Design for Arrive Hotel

For the past 5+ years, we have been working closely with the Arrive team to develop a visual identity for their East Austin location. During an initial brand process, we developed a mood-board that inspired ELD founder, Sarah Presson, to develop a full series of collage pieces.

The collages in this collection are inspired by Texas’s unique physical landscapes (its piney curtains, arid deserts, and endless skies), and the psychic landscapes they engender (open, reflective spaces for cosmic contemplation). An added dash of Tex-Mex flavor and retro Americana elements borrow from a color palette dually inspired by Austin’s seasonal wildflower explosion and those year-round visitors, our bright green monk parakeets!

The team selected 3 pieces for each room and commissioned the ELD team to develop a design for the room dinettes, room keys and a ‘How to East Austin’ guidebook.

The Arrive team chose an arrowhead collage to be printed on the formica tables. With a skull centered in the design, the arrows surrounding were hand cut from various magazines and land satellite images.

The room keys carried by guests are mini art pieces with a text number for the hotel concierge service on the back side.

Our field guide is informational yet stylish with several custom illustrations and snippets of collage art. It provides hotel guests a pocket reference for exploring Austin’s East side with options for food, drink, and entertainment within walking distance and slightly beyond.

Check out these articles to learn more:

Curbed | Culturemap | Timeout | Austin Business Journal

Rebranding Austin Corner Vet

As Corner Vet expanded in Austin, a dark cloud named Corner Vet in Houston also grew – as another business, with another owner and another way of providing care. In order to remain true to our ethos, we decided to re-name and evolve from Corner Vet to not be associated with the other Texas clinics.

As concepts developed, Paz (meaning ‘peace’) became a much better fit for this practice.

Since emanating peaceful vibes is what this practice aims to share with both animal and human clientele, we adopted St. Francis as our patron Saint and symbol and coined ‘Peace to All’ as our new tagline.

Look for the new Paz signs on Cesar Chavez and South 1st in Austin, and take a moment to check out the incredible interiors as well. There is a beautiful painting by Mississippi artist Ginger Williams-Cook in the new S. 1st lobby, and there are are fine art prints throughout the building.